“We need something around the Robinhood scandal by morning - something we can use to our advantage. I believe in you.”

In January 2021, Robinhood restricted purchases of GameStop shares, triggering public outrage, media backlash, and congressional hearings. At the peak of the scandal, a U.S.-based fintech founder called late at night and asked me to creatively play off the situation, giving me complete creative freedom and less than 24 hours

A fake product presentation treated like a real fintech launch

The presentation follows the structure and look of a typical product pitch deck, with every element pushed into absurdity. The copy, interface details, and color palette reference Robinhood throughout, turning the deck into a caricature. The design itself becomes the joke: every slide presents the product with complete seriousness, despite showcasing something nobody would realistically want to install or use

“Robin Who?” plays on the Robinhood name, while “Robin You” turns it into a direct jab at the platform, implying that instead of helping users invest, the app is robbing them. This wordplay set the tone for the entire presentation

Building on the feather in Robinhood’s logo, the mascot became a literal butt in a Robin Hood hat, aiming a crooked arrow at itself: a metaphor for how the company “shot itself in the ass” during the GameStop situation

The interface was built around familiar fintech product patterns, but turned upside down. Every screen, and line of copy works as a parody of modern trading apps and their promise that investing is simple and accessible to everyone

Created overnight, Robin Who became one of the five most upvoted projects on Product Hunt in 2021. It spread across Twitter, Telegram, and niche fintech communities, showing that a fake product could work both as a joke and as a sharp response to a major industry event. Because the original version was built under extreme time constraints, the idea and reaction took priority over visual refinement. The project was later reworked, preserving its structure, tone, and irony while bringing the visual language to a more finished state

“We need something around the Robinhood scandal by morning - something we can use to our advantage. I believe in you.”

In January 2021, Robinhood restricted purchases of GameStop shares, triggering public outrage, media backlash, and congressional hearings. At the peak of the scandal, a U.S.-based fintech founder called late at night and asked me to creatively play off the situation, giving me complete creative freedom and less than 24 hours

A fake product presentation treated like a real fintech launch

The presentation follows the structure and look of a typical product pitch deck, with every element pushed into absurdity. The copy, interface details, and color palette reference Robinhood throughout, turning the deck into a caricature. The design itself becomes the joke: every slide presents the product with complete seriousness, despite showcasing something nobody would realistically want to install or use

“Robin Who?” plays on the Robinhood name, while “Robin You” turns it into a direct jab at the platform, implying that instead of helping users invest, the app is robbing them. This wordplay set the tone for the entire presentation

Building on the feather in Robinhood’s logo, the mascot became a literal butt in a Robin Hood hat, aiming a crooked arrow at itself: a metaphor for how the company “shot itself in the ass” during the GameStop situation

The interface was built around familiar fintech product patterns, but turned upside down. Every screen, and line of copy works as a parody of modern trading apps and their promise that investing is simple and accessible to everyone

Created overnight, Robin Who became one of the five most upvoted projects on Product Hunt in 2021. It spread across Twitter, Telegram, and niche fintech communities, showing that a fake product could work both as a joke and as a sharp response to a major industry event. Because the original version was built under extreme time constraints, the idea and reaction took priority over visual refinement. The project was later reworked, preserving its structure, tone, and irony while bringing the visual language to a more finished state